Shamrock Series Uniform

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The University of Notre Dame, after teasing us with swatches from the uniform for days, released the alternate uniform that will be worn for the 2012 Shamrock Series game. The Shamrock Series game will feature the Fighting Irish of Notre Dame and the University of Miami Hurricanes at Soldier field in Chicago.

Front:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Back:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Side:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Helmet view #1:

 

 

 

 

 

 

 

 

 

 

 

 

 


Helmet view #2:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Where do I begin? At first glance, I thought to myself, Michigan. Does this not look more like Maize & Blue, than Blue & Gold? I will say, though, once I saw them live at Media Day today, the color is actually more gold, but that is not what the photos above depict.

Live at Media Day:

 

 

 

 

 

 

 

 

 

 

I know that these are special, worn-one-game-only, Shamrock Series uniforms. But why? Tell me why Notre Dame has to do this once a year? Is there really any reason for Notre Dame to stray from their traditional blue and gold uniforms? Why are they wasting their time, and money, to do this?

Is it because Notre Dame needs to feel hip, and to reach out to the younger crowd? I’m sorry, this is not Notre Dame. Notre Dame is tradition. And if you, Mr. Young & Hip, do not understand this, please go read up on Knute Rockne, The Four Horseman, players like John Huarte, Jack Snow and legendary coaches like Ara Parseghian and Lou Holtz. They, my friends, are truly what Notre Dame is all about. Tradition.

This is not a fashion show people, this is football.

If Notre Dame needs these flashy uniforms to reach the “younger people”, and to rally the crowd, then I think they have totally lost the true meaning of Notre Dame du Lac. That may make me old and crabby, but so be it. I am still entitled to my opinion, right? And regardless of whether or not I like the uniforms, I will still be in the crowd cheering like crazy, just like those “younger people.” Maybe even more passionately.

Okay, that’s my soap box for today.

Keep Calm & GO IRISH!

 

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Lisa Kelly is a multidimensional marketing professional. She has 18 years of marketing experience and earned a bachelor of business administration and marketing from the University of Notre Dame (1993). She does marketing research on a full time basis, but also does freelance work in Social Media. She pens her own blog "Bridget McGuire's Filling Station" and is a contributing writer at NoCoastBias.com and IrishEyes.com. In 2012, Lisa was crowned the "Biggest Fan of the Big East" in a blogging and social media contest, representing Notre Dame.

7 COMMENTS

  1. Its crazy for ND do this. I thought it was cool that Nebraska will do an alternate uniform but this feels odd to me. Plus, I think they should have kept the traditional helmet.

  2. I read this today regarding the helmets for the Shamrock Series game. Could not have said it better myself! — Okay, took a few days to sink in so I can make this post. First of all, be it Coach Kelly, be it the athletic department, be it Addidas, someone had better go back and listen to what Lou Holtz first said when he first arrived on campus. Coach Holtz wanted to put ND on the helmets and was promptly told, “The helmet signifies the Dome with Mother Mary on it. Nothing will ever go on the helmet.” Whether it is a shamrock, ND, a blue Irishman Maryland Terp styled helmet, someone… someone ought to have a serious sit down with the person making the final decisions on these uniforms. I have absolutely no problems with the uniforms themselves but have we forgotten what the helmet represents?

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